The number of online orders increased by 10%, and the average receipt increased by 13%, reaching 1,510 rubles. A significant portion of online purchases are made on trading platforms. Every third online order was made in this way, and the amount of purchases on marketplaces increased by 20% over the past year.
Photo: ru.freepik.com
Last year, sportswear and equipment were most often purchased online, with sales growth of 47% compared to the previous year, as well as jewelry and flowers, for which demand increased by 38% and 28%, respectively. Approximately 27% of all online transactions of the population accounted for taxi bookings. A significant increase has been seen in the payment of tips via the Internet, the number of such transactions has increased by 67% over the past year.
Recently, we talked about the fact that retail chains accuse marketplaces of discrimination.
