The main reason for the company's dynamics was the increased exchange rate of the US dollar, which was reflected, among other things, in the cost of logistics and related services. The growth of the Central Bank's key interest rate also negatively affected the market, as it affects the cost of borrowed funds for suppliers and retailers.
Photo: ru.freepik.com
Against this background, the popularity of inexpensive Chinese smartphones has grown in the country. So, in January, February and March, they accounted for 88% of all purchases of such devices.
Recall that in mid-August it was reported that China increased smartphone shipments to Russia by 20%. So, in January-July, the figure increased to 11.2 million gadgets.
