The data is calculated based on open sources and ads on the Avito, Profi and Yula platforms. The study analyzed over two thousand advertising messages.
Photo: ru.freepik.com
Over the past five years, the index has approximately tripled: its value in 2019 was 1,063 rubles. The limit of 2 thousand rubles was exceeded in 2022, and this year the mark of 3 thousand rubles has been reached. The maximum indicator of the "Santa Claus Index" is observed in Moscow (3,822 rubles), and the minimum is in Volgograd (2,198 rubles). The most significant increase in prices for the services of New Year's animators was noted in Perm, where prices increased by 45% over the past year, reaching the amount of 2,760 rubles.
We recently talked about new popular travel destinations for the New Year.
